Generate Product URL Slugs for E-commerce

Product slugs should describe the item clearly: "mens-running-shoes-size-10" beats "product-12345". Include brand, category, and key attribute.

Shopify and WooCommerce auto-generate slugs from product titles but they can be too long. Trim them here and update in your product settings.

Product slugs with target keywords (brand + product type + variant) rank better in long-tail searches — a major source of e-commerce organic traffic.

For variant products (colours, sizes), use the base product slug as a reference. Variants typically use query params (?color=red) rather than separate slugs.